Typography - Final Compilation and Reflection
30 Aug 2022 - 29 Nov 2022 (Week 1 - Week 14)
INSTRUCTIONS
HEAD
Font/s: ITC New Baskerville Std, Bold (Headline), ITC New Baskerville Std, Italic (Byline)
Type Size/s: 23 pt (Headline), 10 pt (Byline)
Leading: 25 pt (Headline), 12 pt (Byline)
Paragraph Spacing: 12 pt
BODY
Font/s: Gills Sans, Regular (Body Text), ITC New Baskerville Std, Italic (Caption)
Type Size/s: 10 pt (Body Text), 8 pt (Byline)
Leading: 12 pt (Body Text), 10 pt (Byline)
Paragraph Spacing: 12 pt
Characters per-line: 57 - 62 characters
Alignment: Left Aligned
Margins: 35 mm (Top & Bottom), 12.7 mm (Left & Right)
Columns: 2
Gutter: 5 mm
BODY
Kerning
However, on our first day of Typography, we are asked to open a blog and are told what to do and what not to do in this class, which provokes me to panic and become frustrated. Furthermore, instead of the tasks being assigned in week 2, they were assigned in the first class. To be honest, my heart was beating at the time because I had no idea why we needed to express the word and we weren't allowed to include any graphic elements.
In spite of that, as I reflected on the entire journey, I realised that it wasn't all that difficult, as I believe it was largely dependent on Mr. Vinod's teaching methods in class. Mr. Vinod provides feedback on a weekly basis, as long as we completed the tasks that he had scheduled for each week. Mr. Vinod does not easily reject a design or an idea; instead, he will ask us the concept behind our design and, based on that, will explain why this design works or does not work. So, as an individual with no experience in this field, we felt better because we knew what and how to improve our existing design work.
Aside from that, I learned from this module that in order to produce good work, we need to spend more time on conducting visual research and study on relevant materials and having several sketches for each task. For instance in Task 2, I did not conduct proper research on what is Bauhaus, thus in my first attempt on creating the layout, I was failed to receive approve from Mr. Vinod. However as Mr. Vinod stated in his class, "risk-taking is part of creativity, thus if we dare to step outside of our comfort zone, we are on the path to becoming a good designer." Thus every time when giving a new task, I tell myself to abide to this rules and I push myself to attempt more and try harder to improve my competitiveness in the future and strengthen my confidence on creating.
Vincent Lee // 0359386
Typography // Bachelor of Design (Hons) in Creative Media // Taylor's
University (TDS)
Final Compilation & Reflection
INSTRUCTIONS
Task 3:
Type Design and Communication
(Font Design)
Special Task:
Type Design & Communication
(AngPow Design)
SUBMISSIONS
Task 1: Type Expression and Text Formatting
Exercise 1 - Type Expression
30. 08. 2022 - 26. 09. 2022 (Week 1 -Week 5)
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Figure 1.1 - Final Type Expression, JPEG, Week 3 (13
Sept 2022) |
Figure 1.2 - Final Type Expression, PDF, Week 4 (20 Sept 2022)
<iframe
src="https://drive.google.com/file/d/1l4WxRD3C2C9aajqdd-A2rJsiHUV1JLDN/preview"
width="640" height="480" allow="autoplay"></iframe>
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| Final 1.3 - Final Animated Type Expression "Accelerate", GIF, Week 4 (20 Sept 2022) |
Exercise 2 - Type Formatting
20 Sept 2022 - 04 Oct 2022 (Week 4 - Week 6)
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| Figure 1.4 - Final Text Formatting (Clear), JPEG, Week 6 (04 Oct 2022) |
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HEAD
Font/s: ITC New Baskerville Std, Bold (Headline), ITC New Baskerville Std, Italic (Byline)
Type Size/s: 23 pt (Headline), 10 pt (Byline)
Leading: 25 pt (Headline), 12 pt (Byline)
Paragraph Spacing: 12 pt
BODY
Font/s: Gills Sans, Regular (Body Text), ITC New Baskerville Std, Italic (Caption)
Type Size/s: 10 pt (Body Text), 8 pt (Byline)
Leading: 12 pt (Body Text), 10 pt (Byline)
Paragraph Spacing: 12 pt
Characters per-line: 57 - 62 characters
Alignment: Left Aligned
Margins: 35 mm (Top & Bottom), 12.7 mm (Left & Right)
Columns: 2
Gutter: 5 mm
Figure 1.6 - Final Text Formatting (Clear), PDF, Week 6 (04 Oct
2022)
<iframe
src="https://drive.google.com/file/d/1S_HuU89zd-FuzwfbSrwzR2ZCpYRb8vqg/preview"
width="640" height="480" allow="autoplay"></iframe>
Figure 1.7 - Final Text Formatting (Grids and Guides), PDF, Week 6
(04 Oct 2022)
<iframe
src="https://drive.google.com/file/d/1aNCwS9YAAEDHqE3aT5RBPA59F-RgZH_t/preview"
width="640" height="480" allow="autoplay"></iframe>
Task 2: Typographic Exploration and Communication
27. Sept. 2022 - 16. Oct. 2022 (Week 5 -Week 7)
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Figure 2.1 - Final Layout (Clear),
JPEG, Week 7 (11 Oct 2022) |
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HEAD
Font/s: Futura Std, Medium & Bold (Headline), Futura Std, Book
Oblique (Lead-In Text)
Type Size/s: 31 pt (The Impact of), 28 pt (on Modern Culture), 19 pt (Lead-In Text)
Type Size/s: 31 pt (The Impact of), 28 pt (on Modern Culture), 19 pt (Lead-In Text)
BODY
Font/s: Futura Std, Book
Type Size/s: 11 pt
Leading: 12 pt
Paragraph spacing: 12 pt
Type Size/s: 11 pt
Leading: 12 pt
Paragraph spacing: 12 pt
Characters per-line: 55 characters
Alignment: Left Aligned
Alignment: Left Aligned
Margins: 12.7 mm
Column: 2
Figure 2.3 - Final Layout (Clear),
PDF, Week 7 (11 Oct 2022)
<iframe
src="https://drive.google.com/file/d/1hkMsSY2U3_wP_pjElcFVEyyDWD9mLfYI/preview"
width="640" height="480" allow="autoplay"></iframe>
Figure 2.4 - Final Layout (Grids and Guides), PDF, Week 7
(11 Oct 2022)
<iframe
src="https://drive.google.com/file/d/1VRL9I_ufmlOTuYRx-Vmj_ccwo5hVd8hB/preview"
width="640" height="480" allow="autoplay"></iframe>
Task 3: Type Design and Communication (Font Design)
11. Oct. 2022 - 01. Nov 2022 (Week 7 -Week 10) Sketches
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| Figure 3.1 - Font Design Sketches, Week 8 (18 Oct 2022) |
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| Figure 3.2 - Final Kerning, Week 11 (08 Nov 2022) |
Font Design
Download my font here: AerynBold.ttf
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| Figure 3.3 - Final Digitising of Font "Aeryn Bold" - JPEG, Week 11 (08 Nov 2022) |
Figure 3.4 - Final Digitising of Font "Aeryn Bold" - PDF, Week 11
(08 Nov 2022)
<iframe
src="https://drive.google.com/file/d/1rQYxcvMdBCJ1_wLgEJr1nppA2woaWTDT/preview"
width="640" height="480" allow="autoplay"></iframe>
Final Poster Design
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| Figure 3.5 - "Aeryn Bold" Black Poster - JPEG, Week 12 (15 Nov 2022) |
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| Figure 3.6 - "Aeryn Bold" White Poster - JPEG, Week 12 (15 Nov 2022) |
Figure 3.7 - "Aeryn Bold" Final Posters - PDF, Week 12 (15 Nov 2022)
<iframe
src="https://drive.google.com/file/d/1syBHYJ_YOpfpLR6lzepgq4lN8b5lYb9s/preview"
width="640" height="480" allow="autoplay"></iframe>
Special Task: Type Design & Communication (AngPow Design)
08 Nov 2022 - 22 Nov 2022 (Week 11 - Week 13)
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| Figure 4.1 - Final AngPow Design, JPEG, Week 12 (15 Nov 2022) |
Figure 4.2 - Final AngPow Design, PDF, Week 12 (15 Nov 2022)
<iframe
src="https://drive.google.com/file/d/1Sp1sxPkKfO_06OPzBn5pRfb6CY9nCRcF/preview"
width="640" height="480" allow="autoplay"></iframe>
REFLECTION
Experience
I can say that these 13 weeks of hurdles were exhausting and torturous at times. I recall feeling a lot of insecurity during my first month. Furthermore, as a new student at Taylor's University, I must work hard to adjust to a new environment while remaining interested in new challenges, such as Typography. Before our semester began, I assumed Typography was a simple module that focused on basic study of fonts and presumably some keyboard keys only. However, on our first day of Typography, we are asked to open a blog and are told what to do and what not to do in this class, which provokes me to panic and become frustrated. Furthermore, instead of the tasks being assigned in week 2, they were assigned in the first class. To be honest, my heart was beating at the time because I had no idea why we needed to express the word and we weren't allowed to include any graphic elements.
In spite of that, as I reflected on the entire journey, I realised that it wasn't all that difficult, as I believe it was largely dependent on Mr. Vinod's teaching methods in class. Mr. Vinod provides feedback on a weekly basis, as long as we completed the tasks that he had scheduled for each week. Mr. Vinod does not easily reject a design or an idea; instead, he will ask us the concept behind our design and, based on that, will explain why this design works or does not work. So, as an individual with no experience in this field, we felt better because we knew what and how to improve our existing design work.
Observation
Typography differs from other design modules in that there are many things that must be considered and carefully observed on the existing one so that when we are creating our own design, we can have a direction on how to maintain consistency, such as creating font. While working on Task 3 - Font Design, I did not study properly and did not grasp the fundamentals of typography, so I was unable to create something distinct from my peers. Aside from that, being observed by looking at senior and peer e-portfolios aids me in carrying out every task, such as the evidence of progressions, attempts/ sketches on each task that we should put it in the post of the specific task. Findings
Initially, I realised that I did not have any strengths in this subject, so I always interact with my classmates and use their ideas and concepts as references to improve my own design. However, due to my carelessness, I frequently fail to apply the knowledge that was taught in class. In Task 1 - Exercise 2, for example, I used serif fonts for my headlines and body text. I did not study well for Task 3 on deconstructing letterforms, so I was unable to maintain the width of each letterform and had to struggle with it for weeks. Aside from that, I learned from this module that in order to produce good work, we need to spend more time on conducting visual research and study on relevant materials and having several sketches for each task. For instance in Task 2, I did not conduct proper research on what is Bauhaus, thus in my first attempt on creating the layout, I was failed to receive approve from Mr. Vinod. However as Mr. Vinod stated in his class, "risk-taking is part of creativity, thus if we dare to step outside of our comfort zone, we are on the path to becoming a good designer." Thus every time when giving a new task, I tell myself to abide to this rules and I push myself to attempt more and try harder to improve my competitiveness in the future and strengthen my confidence on creating.
