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UX Design - Final Project: Prototype & Concept Testing

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16 June 2025 - 25 July 2025 (Week 9 - Week 14) Vincent Lee // 0359386 UX Design // Bachelor of Design (Hons) in Creative Media // Taylor's University Final Project: Prototype & Concept Testing Instructions MIB <iframe src="https://drive.google.com/file/d/1rgJw-kz3JflGH9Gupzo7ZHW9mu_jM3Nx/preview" width="640" height="480" allow="autoplay"></iframe> Final Project: Prototype & Concept Testing After finalising task 2 and 3, based on the ideations, we are required to develop a prototype of a given project. Upon completing the product, we are required to conduct several iterations of user testing to specific target group in order to finalise the product or service. Ideation [Sketches] Rationale:  (left) The railway represents the LRT, the road for drivers. Both linking to our commuting audience. The duck nods to our campus lake, and the bridge reflects the one near our campus t...

UX Design - Task 3: User Journey Map & Ideation

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02 June 2025 - 13 June 2025 (Week 7 - Week 8) Vincent Lee // 0359386 UX Design // Bachelor of Design (Hons) in Creative Media // Taylor's University Task 3: User Journey Map & Ideation Instructions MIB <iframe src="https://drive.google.com/file/d/1rgJw-kz3JflGH9Gupzo7ZHW9mu_jM3Nx/preview" width="640" height="480" allow="autoplay"></iframe> Task 3: User Journey Map & Ideation As a group, we are required to develop a User Journey Map based on the User Personas and Empathy Map we’ve created. This involves identifying and defining the user’s journey across different touchpoints and phases, from start to finish. Figure 1.1 - In-class Exercise 1:  How Might We...  , Week 5 (19 May 2025)  ...

UX Design - Task 2: User Personas and Empathy Map

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19 May 2025 - 30 May 2025 (Week 05 - Week 06) Vincent Lee // 0359386 UX Design // Bachelor of Design (Hons) in Creative Media // Taylor's University Task 2: User Personas and Empathy Map Instructions MIB <iframe src="https://drive.google.com/file/d/1rgJw-kz3JflGH9Gupzo7ZHW9mu_jM3Nx/preview" width="640" height="480" allow="autoplay"></iframe> Task 2: User Personas and Empathy Map We will synthesise user interviews in groups to create User Personas, which will be shown through a User Empathy Map. This will lead to a User Journey Map (Task 3) outlining key user touchpoint. Following the UCD process, we'll define our target group and prepare a clear output based on our chosen topic. Empathy Map Figure 1.3 - Empathy Map, Week 5 (19 May 2025) Figure 1.4 presents the complete and detailed information derived from our...

Design Research Dissertation - Compilation & Reflection

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25 Apr 2025 - 06 June 2023 (Week 1 - Week 7)  Vincent Lee // 0359386 Design Research Dissertation // Bachelor of Design (Hons) in Creative Media // Taylor's University Compilation & Reflection

UX Design - Task 1: UX Audit

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21 Apr 2025 - 16 May 2025 (Week 1 - Week 4) Vincent Lee // 0359386 UX Design // Bachelor of Design (Hons) in Creative Media // Taylor's University Task 1: UX Audit INDEX Task 1(a): UX Audit Task 1(b): User Research (Interview) Instructions MIB <iframe src="https://drive.google.com/file/d/1rgJw-kz3JflGH9Gupzo7ZHW9mu_jM3Nx/preview" width="640" height="480" allow="autoplay"></iframe> Task 1(a) Criteria <iframe src="https://drive.google.com/file/d/1gXD4NudwhFBs2HqlR8mlGiiAwAwB-CeI/preview" width="640" height="480" allow="autoplay"></iframe> Task 1(b) Criteria <iframe src="https://drive.google.com/file/d/1T9eV567WbeZ4eKoHo29KXOYGbnMZYzN0/preview" width="640" height="480" allow="autoplay"></iframe> Task 1(a): UX Audit We'll prepare cont...

Collaborative Design Practice - Final Compilation and Reflection

25 Sept 2024 - 04 Dec 2024 (Week 1 - Week 11) Vincent Lee // 0359386 Collaborative Design Practice // Bachelor of Design (Hons) in Creative Media // Taylor's University Final Compilation and Reflection INDEX Task 1: Link Task 2: Link Task 3: Link Task 4: Link Submissions Task 1 Submission 25 Sept 2024 - 09 Oct 2024 (Week 1 - Week 4) Figure 1.1 - Task 1 Project Document, Week 3 (09 Oct 2024) Presentation Slides:  Link Task 1 Project Document Submission:  Link Task 2 Submission 09 Oct 2024 - 30 Oct 2023 (Week 3 - Week 6) Figure 1.2 - Task 2 Project Document, Week 5 (23 Oct 2024) Canva Whiteboard:  Link Presentation Slides:  Link   Task 2 Project Document Submission:  Link Task 3 Submission 23 Oct 2024 - 20 Nov 2023 (Week 5 - Week 9) Figure 1.31 - Task 3: Bran...